Preaching to the choir or now call it blogging to the blogger.

Day 2 of the NTEN NTC. This mornings plenary illustrated and highlighted the need for a solid technology backbone for every organization. The destruction and long lasting devastation of Hurricane Katrina has been far reaching and will continue to have an impact. I think everyone in the room agreed, nodded along and bought into it that the orgs with sound technology are more prepared to react, survive and grow through disasters.

But are we preacing to the choir or blogging to the bloggers, so to speak. I guess the struggle I keep sensing is are we getting this information to the right audience? Is telling the IT staff that technology is needed the right way to go? I think we all can agree on that or we wouldn't be at this event. So the question really is how do we get this topic to be a headline at a CEO or CVO event?

If you are reading this you are wired into technology enough to explore blogs and find this anonymous thought, so even this effort may not reach the right people?

We can talk about this as IT staff all we want, but does that matter?